The IG + TikTok Launch Kit

How the system works

Here is the whole system. You post the video. The hook stops the scroll and the screen recording of Claude actually working holds them to the end. The CTA asks for one word in the comments. You reply to every comment and DM the guide, by hand or through ManyChat.

The comments are the point: comment velocity is the strongest signal IG and TikTok have, so every keyword comment buys you more reach, and every DM captures a lead without a link killing the post.

Each kit below has 3 hooks to test, the full word-for-word script, the caption, and why it ranks.

The ten guides and their keywords

• The One Move: keyword MOVE
• The Two-Move Combo: keyword COMBO
• The Big Three: keyword THREE
• The Social Platform Playbook: keyword PLATFORM
• The Content X-Ray: keyword XRAY
• Inbox Zero with Fable 5: keyword INBOX
• The Life Maximizer: keyword SUNDAY
• The One-Page Dashboard: keyword DASH
• Connect QuickBooks to Claude: keyword BOOKS
• The Meeting Money Machine: keyword MEETING

Video 1: The One Move (MOVE)

Three hooks to test:

• Stop learning AI tools. Do this one move instead.
• 10 minutes with Claude and your biggest bottleneck has a name.
• You're not behind on AI. You just started in the wrong place.

The payoff: The 10-Minute Business Brain Dump. You paste one prompt and Claude interviews you like a consultant, one question at a time. Ten minutes later you get your top three priorities ranked, your biggest bottleneck named, a plan for this week, and the first thing worth automating.

Caption: You don't need ten AI tools. You need one conversation. Comment MOVE and I'll send it over.

Video 2: The Two-Move Combo (COMBO)

Three hooks to test:

• Everyone is testing the new Claude wrong.
• 2 prompts. 1 hour. Both pay for themselves.
• Your unclosed quotes didn't die. They're buried in your inbox.

The payoff: Move one, the Money Finder, pastes your customer list and services into Claude to flag who's overdue, who never bought your other services, which quotes went quiet, and where prices have gaps. Move two, the Time Auditor, sorts your week into keep, delegate, automate, or delete and hands you a stop-doing list. One hour of work for both moves.

Caption: New model week. Everybody's making it write poems. Run these two prompts instead. Comment COMBO and I'll send it over.

Video 3: The Big Three (THREE)

Three hooks to test:

• You answer the same 20 questions every single week. Stop typing.
• Stop hiring help for problems 3 prompts already solve.
• Most owners run their week on vibes. Not anymore.

The payoff: Three Claude systems, running by Friday. System one, the Customer Answer Bank, builds an answer library in your voice. System two, the Review Getter, drafts a personal review ask (no fake reviews, the customer writes their own words). System three, the Friday CEO Report, hands back what actually happened and the one fix for next week.

Caption: Your business repeats itself more than you think. Comment THREE and I'll send it over.

Video 4: The Social Platform Playbook (PLATFORM)

Three hooks to test:

• You don't have a content problem. You have a consistency problem.
• One brain dump just became 30 days of posts. Watch.
• Claude interviewed me. Now it writes like I talk.

The payoff: Claude interviews you and builds a doc on how you actually talk, turns your real stories into 30 days of post ideas, pulls 20 hooks from those stories, and expands every idea into five formats: short video, carousel, story, caption, email. Nothing invented. All from your real life.

Caption: Consistency was never about talent. It's a system problem. Comment PLATFORM and I'll send it over.

Video 5: The Content X-Ray (XRAY)

Three hooks to test:

• Your last 20 posts already told you what to post next.
• You don't have a content problem. You have a blind spot.
• Ten minutes of data beats another week of guessing.

The payoff: Paste your last 20 posts with their views, likes, comments, and saves. Claude tells you which topics pull and which ones waste your weeks, sorted strongest to weakest with a KILL list. It won't fake certainty: if 20 posts isn't enough data to call a trend, it tells you. Comes with a Monthly Post Autopsy prompt so your content gets smarter every month.

Caption: Most creators are guessing. Your last 20 posts already know the answer. Comment XRAY and I'll send it over.

Video 6: Inbox Zero with Fable 5 (INBOX)

Three hooks to test:

• Inbox zero is not a discipline problem. You're doing it manually.
• Three prompts. That's my whole inbox system now.
• Your inbox is a to-do list other people wrote for you.

The payoff: Connect Claude to Gmail through Settings, Connectors, Connect Gmail (about two minutes). Prompt one sorts your inbox into reply now, this week, or ignore, with a one-line summary on each. Prompt two drafts replies in your voice, drafts only, it never sends. Prompt three lines up every newsletter for one unsubscribe session. Includes a 15-minute Friday ritual to keep it clean.

Caption: Your inbox is a to-do list other people wrote for you. Nothing sends without me. Comment INBOX and I'll send it over.

Video 7: The Life Maximizer (SUNDAY)

Three hooks to test:

• Your business has a system. Your life runs on vibes.
• 20 minutes on Sunday night. That's the whole system.
• I fired myself as my own project manager.

The payoff: Every Sunday night, one 20-minute conversation with Claude. It asks what worked and what drained you, builds the week with you around top three priorities and real calendar blocks, and locks in one thing you're saying no to, in writing, before Monday talks you out of it. Thinking partner, not a therapist. Includes two more systems for big decisions and the weeks you run on fumes.

Caption: Your business has systems. Your weeks are winging it. Comment SUNDAY and I'll send it over.

Video 8: The One-Page Dashboard (DASH)

Three hooks to test:

• Most owners check their bank app and call that bookkeeping.
• 5 numbers every Monday. That's the whole system.
• Your business keeps score whether you look or not.

The payoff: Every Monday, paste your numbers into Claude, sales, leads, cash in the bank, ad spend. It hands back a one-page scorecard with every number next to last week's and a trend arrow, three things going right, three red flags, and the one number to fix this week. It won't guess: missing a number, it asks. If you track nothing yet, the guide starts with the five numbers every business should watch.

Caption: Your bank app balance is not a bookkeeping system. No spreadsheets. About ten minutes. Comment DASH and I'll send it over.

Video 9: Connect QuickBooks to Claude (BOOKS)

Three hooks to test:

• Most owners check their P&L once a year. At tax time.
• I connected Claude to QuickBooks in 5 minutes. Zero code.
• Your books aren't the problem. Nobody translated them for you.

The payoff: Connect through Settings, Connectors, Intuit QuickBooks, signing in with your normal login. Prompt one explains what changed in your P&L this month and why, in plain words. Prompt two ranks overdue invoices with chase-up drafts you review and send yourself. Prompt three gives a 60-day cash look-ahead from your invoices and bills. Prompt four flags subscriptions creeping up. It's read-only: Claude never edits your books, and you verify every number before you act on it.

Caption: Your books already know what's going on. QuickBooks just won't say it in English. Read-only, so nothing in your books gets touched. Comment BOOKS and I'll send it over.

Video 10: The Meeting Money Machine (MEETING)

Three hooks to test:

• You didn't lose the deal on the call. You lost it after.
• One transcript in. Four things back, follow-up ready the same day.
• Your follow-up is three days late. The deal already died.

The payoff: Grab the raw transcript from Zoom, Fathom, Meet, or even phone notes, and paste it into Claude. Four things come back: the follow-up email ready to send the same day, the objections you missed and what to say next time, deal temperature with one next step, and how much you talked versus how much you listened. It only uses what's in the transcript and quotes your prospect word for word. Every email is a draft you check first. Record calls with permission; rules vary by state.

Caption: The deal doesn't die on the call. It dies in the follow-up you never sent. Comment MEETING and I'll send it over.

The 30-day posting calendar

Three posts a week, both platforms, widest appeal first. Film each video once, post it native to IG Reels and TikTok the same day. The SUNDAY video posts on an actual Sunday for a reason. After 30 days, run your own numbers through The Content X-Ray and let the data pick the next month.

• Week 1, Monday: The One Move (MOVE). Widest audience, everyone who has done nothing with AI yet.
• Week 1, Thursday: Inbox Zero (INBOX). Universal pain, the packed-inbox opener stops almost anyone.
• Week 1, Sunday: The Life Maximizer (SUNDAY). Sunday-night planning content, posted Sunday evening. Timing is the hook.
• Week 2, Monday: The Two-Move Combo (COMBO). Rides the new-model conversation while it is still loud.
• Week 2, Wednesday: The Meeting Money Machine (MEETING). Your natural sales audience, highest bridge to the certification.
• Week 2, Friday: The Big Three (THREE). Running-by-Friday framing lands best going into the weekend.
• Week 3, Monday: The One-Page Dashboard (DASH). Monday-numbers ritual content on the day the ritual happens.
• Week 3, Wednesday: Connect QuickBooks to Claude (BOOKS). The strongest demo video, money in the title, connector on screen.
• Week 3, Friday: The Content X-Ray (XRAY). Creator-leaning, weekend scrollers are planning next week's content.
• Week 4, Monday: The Social Platform Playbook (PLATFORM). Consistency message hits hardest at the start of a fresh week.
• Week 4, Wednesday: Remix The One Move, Hook 3 (MOVE). Same guide, different hook, two weeks later. New viewers, zero extra work.
• Week 4, Friday: Remix your best performer with a new hook. Check the numbers, take the winner, refilm it with its unused hook.

The comment playbook: this is where the reach comes from

• Reply to every keyword comment inside the first hour. Early comment velocity decides how far the platform pushes the video.
• DM the guide, don't post the link in comments. Use ManyChat to automate it or send by hand. Links in captions and comments choke reach.
• Reply with a question, not just the guide. Sent. What kind of business are you running? doubles the thread and starts a real conversation.
• Pin the best comment. Pin one where someone got the guide and said thanks. Social proof at the top lifts every later viewer's odds of commenting.
• Post windows: test, don't trust gurus. Start with lunch (11am to 1pm) and evening (7 to 9pm) in your audience's time zone, then let 30 days of your own data decide.
• Every DM ends with the same soft line: if you want this built around your actual business, that's what the 12-Week Certification is. brainvaultai.com.

Before you hit post

• The screen recording shows real Claude output, not a mockup.
• Hook text overlay is on screen inside the first second.
• The keyword appears twice: spoken in the CTA and in the caption.
• Captions and subtitles are burned in. Most viewers watch muted.
• No income promises anywhere. The demo is the claim.
• ManyChat (or you) is ready to DM before the video goes live.

The guides are the gift. The comments are the machine.