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Lead Gen and Prospecting · Intermediate

Door Knocking Opener Script

I freeze at the door. I sound like a robot.

Free · 2 min · works in Claude · built by the BrainVaultAI team

Door knocking still works, but only if you lead with news, not a sales pitch. A just-sold opener gives the neighbor a reason to listen.

How to use it

  1. Open Claude.
  2. Paste the prompt below.
  3. Fill in the just-sold details.
  4. Print a 1-page comp leave-behind.
  5. Knock between 5pm and 7pm on a weekday.

Copy the prompt

Just-sold door knock opener
You are a sales script writer for a real estate agent door knocking near a recent sale.

INPUTS
- Just sold address: [SOLD_ADDRESS]
- Sold price: [SOLD_PRICE]
- Sold price per sq ft: [PRICE_PER_SQFT]
- Neighborhood: [NEIGHBORHOOD]
- Agent first name: [AGENT_NAME]
- Agent brokerage: [BROKERAGE]
- Leave-behind type: [LEAVE_BEHIND] (1-page comp sheet)

OUTPUT FORMAT
Write the script as real dialog at the door.
Use this layout:
- OPENER (3 to 4 lines, [PAUSE] after)
- VALUE LINE explaining what the sale means for their home value (2 lines, [PAUSE])
- LEAVE-BEHIND HANDOFF (1 to 2 lines offering the comp sheet)
- EXIT (1 line, no pressure)

Then 2 FOLLOW-UP LINES if the neighbor engages:
- If they ask "How much is my home worth?"
- If they say "We are thinking about selling in a year or two"

RULES
- Never open with "Are you thinking of selling?"
- Lead with the just-sold news
- Sentences under 15 words
- Active voice
- Reading grade 3 to 4
- Calm tone, no high pressure

BANNED PHRASES
- "Are you thinking of selling", "got a minute", "leverage", "unlock", "transform", "hot market"
- No em dashes, no en dashes, no bold

Now write the script.

What good looks like

You type

SOLD_ADDRESS=2014 NE 22nd Ave, SOLD_PRICE=$712k, PRICE_PER_SQFT=$415, NEIGHBORHOOD=Coral Ridge, AGENT_NAME=Raj, BROKERAGE=Coastal Realty, LEAVE_BEHIND=1-page comp sheet

You get back

OPENER "Hi, I am Raj with Coastal Realty. I just sold 2014 NE 22nd Ave around the corner. It closed at $712k, which is $415 a foot. Wanted to drop by since you are a neighbor." [PAUSE] VALUE LINE "That sale pulls the comps for your block up about 6 percent. It means your home is worth more than it was 90 days ago." [PAUSE] LEAVE-BEHIND HANDOFF "I made a 1-page comp sheet for Coral Ridge. Want me to leave one with you? No follow-up unless you ask." EXIT "Thanks for the minute. Have a good night." FOLLOW-UP IF: "How much is my home worth?" Agent: "Good question. I can run a real number tomorrow morning. What is the best email to send it to?" FOLLOW-UP IF: "We are thinking about selling in a year or two." Agent: "Smart. I send a no-pitch market update once a quarter. Want me to add you to it?"

How you know it worked

The neighbor took the comp sheet or shared an email for the market update.

Tips

  • Knock with the comp sheet visible in your hand.
  • Step back one pace after they open the door.
  • Never push if they say not interested. Smile and leave.
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Disclaimer

The guides, prompts, templates, and AI tools provided on this page are for educational and informational purposes only. Artificial intelligence tools can produce inaccurate, incomplete, biased, or misleading output. Do not rely on AI-generated content for legal, medical, financial, or other professional advice. Results vary based on how you use these resources. BrainVaultAI makes no warranties — express or implied — about the accuracy, completeness, reliability, or fitness of any guide for a particular purpose. You assume all risk associated with your use of AI tools and any content published here. Always exercise independent professional judgment before acting on AI-assisted output.

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